https://nozzle.io/blog/ Notes from the Nozzle team on SERP monitoring, AI visibility, and competitive search intelligence. en-US Tue, 21 Jan 2025 23:16:11 GMT https://nozzle.io/blog/google-search-no-longer-works-without-javascript-enabled/ https://nozzle.io/blog/google-search-no-longer-works-without-javascript-enabled/ Tue, 21 Jan 2025 23:16:11 GMT Starting January 15th, 2025 Google began forcing anyone or anything trying to access a Google search results page to turn on JavaScript. Derek Perkins SEO Tools https://nozzle.io/blog/one-paa-report-to-rule-them-all/ https://nozzle.io/blog/one-paa-report-to-rule-them-all/ Thu, 17 Oct 2024 05:54:05 GMT There are PAA tools that spit out some useful info...and then there is the PAA report worthy of Mordor. Boyd Norwood Content Marketing https://nozzle.io/blog/monitoring-ai-overviews-in-nozzle/ https://nozzle.io/blog/monitoring-ai-overviews-in-nozzle/ Wed, 16 Oct 2024 20:42:46 GMT Love 'em or hate 'em, AI Overviews appear to be here to stay and are changing the SERP landscape considerably. Boyd Norwood SEO https://nozzle.io/blog/e-commerce-serps-product-results-and-merchant-analysis/ https://nozzle.io/blog/e-commerce-serps-product-results-and-merchant-analysis/ Wed, 16 Oct 2024 16:04:38 GMT Product packs, filters, and refinement pills have turned e-commerce SERPs into category pages. Here is what 5,000 e-commerce keywords show about them. Boyd Norwood Keyword Rank Tracking Tool https://nozzle.io/blog/how-to-optimize-for-google-perspectives-for-seo/ https://nozzle.io/blog/how-to-optimize-for-google-perspectives-for-seo/ Tue, 09 Jul 2024 21:02:16 GMT Google Perspectives surfaces third-party opinions in its own tab. Here is what it changes for branded and unbranded search, and how to optimize for it. John Lincoln SEO https://nozzle.io/blog/new-serp-feature-shop-deals-analysis/ https://nozzle.io/blog/new-serp-feature-shop-deals-analysis/ Fri, 19 Apr 2024 22:31:59 GMT What is the new Shop deals feature? How often is it appearing? We analyzed 60,000 e-commerce related SERPs to give you a detailed analysis. Boyd Norwood SERP Features https://nozzle.io/blog/how-often-does-google-update-its-algorithm/ https://nozzle.io/blog/how-often-does-google-update-its-algorithm/ Tue, 02 Jan 2024 22:54:55 GMT SEO's have always been interested in how many Google updates are rolling out each year. In 2019, Dr. Pete compiled this blog post that showed us how many Boyd Norwood SEO https://nozzle.io/blog/the-best-serpwoo-alternative-with-nozzle-io/ https://nozzle.io/blog/the-best-serpwoo-alternative-with-nozzle-io/ Wed, 27 Sep 2023 20:52:50 GMT Losing SERPWoo? Nozzle tracks the top 5 pages with sentiment on every listing, so your reputation management dashboards keep working. Import your data. Boyd Norwood Analytics https://nozzle.io/blog/what-is-local-rank-tracking/ https://nozzle.io/blog/what-is-local-rank-tracking/ Thu, 07 Sep 2023 17:23:06 GMT Local rank tracking or local SERP tracking is monitoring the SERPs and your rankings as they appear to searchers in your target locations. Nathan Blair Local SEO https://nozzle.io/blog/marketing-data-analytics-forgot-about-humans/ https://nozzle.io/blog/marketing-data-analytics-forgot-about-humans/ Wed, 19 Jul 2023 15:39:52 GMT Data-driven marketing works, but people still buy from people. Learn how to pair analytics with human-centric campaigns that convert and connect. Kyle Johnston Analytics https://nozzle.io/blog/nozzles-clustering-tool-demo-at-smx-advanced/ https://nozzle.io/blog/nozzles-clustering-tool-demo-at-smx-advanced/ Mon, 17 Jul 2023 16:24:57 GMT Check out our Topic Clustering Tool demo at SMX Advanced and see how we can help you cluster your keywords. Sarah Norwood Clustering Tool https://nozzle.io/blog/how-to-track-youtube-videos-in-the-serps-and-why-you-should/ https://nozzle.io/blog/how-to-track-youtube-videos-in-the-serps-and-why-you-should/ Fri, 16 Jun 2023 19:42:31 GMT In Nozzle, there are a few ways you can track your videos for your keywords. Let's take a look at how you can do it. Andy Eliason Nozzle Feature https://nozzle.io/blog/the-future-of-seo-what-you-need-to-know-to-stay-ahead/ https://nozzle.io/blog/the-future-of-seo-what-you-need-to-know-to-stay-ahead/ Thu, 15 Jun 2023 16:19:06 GMT Keyword stuffing worked once, and 600-word posts used to win. Here are five shifts to watch, starting with voice search, so your SEO stays current. Rebbeca Lazenby SEO https://nozzle.io/blog/how-to-drive-traffic-to-your-website-with-email-marketing-and-seo/ https://nozzle.io/blog/how-to-drive-traffic-to-your-website-with-email-marketing-and-seo/ Mon, 17 Apr 2023 19:13:00 GMT Dive deeper into how email marketing and SEO can work together to help you drive more traffic to your website. Aquibur Rahman Digital Marketing https://nozzle.io/blog/how-long-do-backlinks-take-to-see-results/ https://nozzle.io/blog/how-long-do-backlinks-take-to-see-results/ Thu, 06 Apr 2023 19:00:00 GMT There are several factors that influence how quickly you see the impact of your backlinks, but there is definitely a set process. Mayank Singh Link Building https://nozzle.io/blog/how-ux-and-ui-impact-digital-marketing-strategy/ https://nozzle.io/blog/how-ux-and-ui-impact-digital-marketing-strategy/ Thu, 06 Apr 2023 18:50:00 GMT UX and UI shape how customers perceive your brand before they read a word. Here is how both feed into a digital marketing strategy that retains users. Aparna Onsite Optimization https://nozzle.io/blog/key-differences-between-nozzle-and-ahrefs/ https://nozzle.io/blog/key-differences-between-nozzle-and-ahrefs/ Thu, 30 Mar 2023 18:41:00 GMT A Nozzle co-founder compares the two tools: Nozzle tracks the whole SERP in depth, while Ahrefs leads on backlinks and site audits. Which fits your work? Tanner Linsley Nozzle Feature https://nozzle.io/blog/what-is-nozzle-vision-what-can-you-do-with-it/ https://nozzle.io/blog/what-is-nozzle-vision-what-can-you-do-with-it/ Mon, 27 Mar 2023 18:29:00 GMT Nozzle Vision opens a wide range of analysis option, so, in this article, we'll explore what Nozzle Vision really is and what you can do with it. Andy Eliason Nozzle Feature https://nozzle.io/blog/20-ux-factors-that-influence-seo/ https://nozzle.io/blog/20-ux-factors-that-influence-seo/ Thu, 02 Mar 2023 19:23:00 GMT User experience feeds directly into how Google ranks pages. Here are 20 UX factors that help or hurt your SEO, and what to do about each one. Shumail Ur Rehman Onsite Optimization https://nozzle.io/blog/5-content-metrics-you-need-to-track-for-blogging-success/ https://nozzle.io/blog/5-content-metrics-you-need-to-track-for-blogging-success/ Mon, 27 Feb 2023 19:12:00 GMT Millions of blogs compete for the same readers. These are the five content metrics that tell you whether yours earns views, engagement, and leads. Rachel Blakely-Gray Content Marketing https://nozzle.io/blog/how-is-big-data-impacting-search-engine-optimization/ https://nozzle.io/blog/how-is-big-data-impacting-search-engine-optimization/ Fri, 10 Feb 2023 19:47:00 GMT Big data shapes the ads, feeds, and results you see every day. Here are the pros and cons of what it means for search engine optimization. Dmytro Sokhach SEO https://nozzle.io/blog/8-most-effective-seo-tactics-for-a-website/ https://nozzle.io/blog/8-most-effective-seo-tactics-for-a-website/ Thu, 09 Feb 2023 18:15:00 GMT These SEO tactics can help websites stand out in the search results and attract more relevant traffic. Neha Pande SEO https://nozzle.io/blog/top-5-things-to-look-at-when-doing-a-content-audit/ https://nozzle.io/blog/top-5-things-to-look-at-when-doing-a-content-audit/ Wed, 25 Jan 2023 21:29:00 GMT Companies that succeed at content marketing audit more than twice a year. Here are the five things to look at first when you run yours. Louise Persson Content Marketing https://nozzle.io/blog/brand-reputation-and-a-i-content/ https://nozzle.io/blog/brand-reputation-and-a-i-content/ Fri, 23 Dec 2022 21:13:00 GMT Will your brand reputation be compromised by using A.I. tools? Is it okay to let an A.I. generate all your content? Sarah Norwood Digital Marketing https://nozzle.io/blog/top-7-marketing-strategies-to-use-in-2023/ https://nozzle.io/blog/top-7-marketing-strategies-to-use-in-2023/ Mon, 05 Dec 2022 21:24:00 GMT Seven cutting-edge trends and strategies ruling the marketing landscape today and will continue to do so in 2023. Deepali Digital Marketing https://nozzle.io/blog/people-also-ask-appearances-on-desktop-decline-dramatically/ https://nozzle.io/blog/people-also-ask-appearances-on-desktop-decline-dramatically/ Fri, 28 Oct 2022 19:33:00 GMT Starting October 11th, People Also Ask boxes nearly vanished from desktop SERPs set to show more than 10 results. Data from 1.2 million keywords. Boyd Norwood SERP Features https://nozzle.io/blog/what-seo-agencies-should-include-in-clients-reports/ https://nozzle.io/blog/what-seo-agencies-should-include-in-clients-reports/ Mon, 26 Sep 2022 19:26:00 GMT We asked 78 agencies what the top 2-3 items in your reports do their clients find most valuable, and here are the statistics of what they said. Sarah Norwood Stats https://nozzle.io/blog/12-captioning-and-transcribing-techniques-to-boost-video-seo/ https://nozzle.io/blog/12-captioning-and-transcribing-techniques-to-boost-video-seo/ Mon, 29 Aug 2022 19:13:00 GMT Captions give search engines more text to read and make your videos accessible. Here are twelve captioning and transcribing techniques that work. Cosmas Mwirigi SEO https://nozzle.io/blog/use-nozzle-for-past-client-follow-up/ https://nozzle.io/blog/use-nozzle-for-past-client-follow-up/ Thu, 25 Aug 2022 19:23:00 GMT Continue monitoring past clients' progress using Nozzle to verify the lost ground in their ranking, verifying the work you were doing for them. Sarah Norwood Digital Marketing https://nozzle.io/blog/how-startups-can-use-local-seo-to-help-drive-their-growth/ https://nozzle.io/blog/how-startups-can-use-local-seo-to-help-drive-their-growth/ Thu, 25 Aug 2022 19:08:00 GMT Local SEO gets a startup in front of nearby customers fast. Learn how to target local keywords, earn citations, and work with Google's local pack rules. Jason Khoo Local SEO