About Nozzle
In 2012 the people who would start Nozzle were running an SEO agency and testing every major rank tracker. Each one reported where a client ranked and threw away the rest of the results page. In 2014 they stopped looking and started building.
A rank tracker reads "best camping stove" and keeps one row, yoursite.com at #3, then throws the page away. Nozzle keeps all of it: the five pages Google served on Aug 27, 2026, 70 results, each stored with its fields (the #3 listing sat 1,253 px from the top with a 1.36% click-through rate). The camera pulls back until that page is one card in a stream of SERPs, billions of data points a day, and the stream bends through the Nozzle mark into one beam that lands as rows in your own warehouse.
Google produces an enormous stream of data on every search, and Nozzle collects billions of SERP data points from it every day. The name is the job: Nozzle takes that stream and points it where a team can use it.
The customers it serves best have keyword lists that grow out of their business, listings times metros or products times stores, and a reporting stack waiting for the data. Nozzle is built for that scale.
Most rank trackers tell you where you rank. Nozzle records every result, every feature and every competitor on the top 5 pages (50-60 results), parses 630 fields from each result, and keeps the raw HTML, so a question nobody thought to ask last year still has an answer.
The API is included, BigQuery is native, and delivery to S3 or Snowflake follows your own schema. Most large accounts build their reporting on top of it in Looker Studio, Power BI or Tableau, with unlimited users and history that is never deleted.
Hands-on onboarding, ongoing training and analysis, and a shared Slack channel with nearly every large client.
CEO
Derek is a go developer. He writes a lot of backend code, but also does the business side. He is an experienced entrepreneur, and enjoys the startup battlefield. He enjoys short walks on the beach and triple-OREO ice cream.
VP of Backend
Joe has a proven track record in designing tools that improve efficiency and deliver optimal outcomes for clients and companies. An innovative designer and developer, Joe has used a variety of programming languages, most recently specializing in Go (Golang) and PHP.
VP of UI/UX
Tanner is obsessive and passionate about Javascript, React, UI/UX, Data Visualization, Open Source Software and all things web. He loves problem solving and design, and considers Github his playground. Tanner loves developing new solutions, frameworks, and systems for complex problems.
“I spend a good chunk of my day in @nozzleio and it’s quickly becoming one of my favorite SEO tools. The ability to filter to see SERP features, pixel and rank tracking, differences over time, and access to other in-depth data quickly is addicting.”
“If you have very detailed tracking needs, I do not know a better tool to give you the granularity needed.”
Request a demo and the Nozzle team will walk through your own SERPs, or start a 14-day free trial and look for yourself.