Some common questions that people have about nozzle.
You can view your top SERP competitors in the Competitive Share of Voice dashboard.
First, however, you'll need to create custom segments for whether you want to see who has the most top 5, top 10, or top 20 positions for your keywords. Click here if you don't know how to create segments.
Once you've created your custom segment:
Below, you should see a bar chart listing your competitors in order of who has the most keywords in the top 3, top 10, or top 15 (or equivalent) positions across your keywords. Further down, find a table with the same data.
Use the Rollup dropdown near the top of the page to switch between seeing brands, domains, and more. Try filtering by keyword group to learn how your competitors differ between your keyword groups.
Note: You can also use any of the "Rank =" and "Rank between" segments to see how many keywords your competitors rank for in those rank ranges.
To add competitors to track, create a brand for each competitor.
Note: If you wish to track your competitor's YouTube channel, this is most easily done by creating a separate brand.
You can view the ranking data for your competitors' brands compared to yours by selecting "Brand" in the Rollup dropdown on any dashboard.
On your keyword source page (Settings > click on your keyword source):
To create keyword groups when adding keywords:
To create, edit, and manage keyword groups after adding keywords:
There are three options for you to get the PAA Expansion Deliverable:
You can click here to see a real PAA Deliverable where you can play around with the data.
Visit our webpage for more information.
Once we have pulled a SERP for you, we'll store the HTML forever. Many of our competitors will only store them for a short period of time and you'll lose access once the deadline passes. Our customer-centric approach allows you to review any of the SERPs we have for you, at any time. Even if you leave Nozzle as a customer and come back to us at a later date, our data will always be here for you.
Since Nozzle is a full SERP monitoring tool, we have data for every listing that shows up for your keywords which means you can keep track of an unlimited number of competitors, brands, and properties.
You can track results from specific locations by country, state, county, city, or zip code. The more specific options vary depending on which countries you want to track.
See the image below for an example of the options for the United States and Canada.
One of the most valuable features of our tool is that you'll never have to pay extra for additonal brands, competitors and properties you want to track. Since we review the entire SERP, you are only limited by the amount of data the SERP provides. Additionally, if there is a SERP result we've pulled for you (we keep that forever) you can go back in time and track new brands, competitors and properties.
Our data resides in BigQuery, so whether you use Data Studio, Tableau, Power BI or one of the many other popular BI tools in the market, feel confident knowing that our data will seamlessly integrate with any of your visualization tools and reports.
Based on the specified date range, Nozzle will use the first date selected and compare that with the most recent date in the range, so this delta will be reflected in the change column.
In the rank change example below, the change column show the difference in rank between November 1st, 2020 and November 30th, 2020.