• Skip to primary navigation
  • Skip to main content
Nozzle

Nozzle

  • Features
    • Brand Monitoring
    • Competitive Analysis
    • Scheduling
    • Data
    • Agency Tools
    • Integrations
  • Pricing
  • Company
    • About
    • Testimonials
  • Why Us?
  • Blog
  • Resources
    • Help Center
    • PAA Content Idea Report
    • Research
  • Log In
  • Start Trial
Avatar

How To Find All The Questions Your Target Audience Is Asking

Avatar
Boyd Norwood ยท
August 13, 2020

Boyd Norwood · August 13, 2020 ·

Click Here to generate your free PAA Report!

All great marketers and content strategists know that your website needs to contain answers to every question your target audience is asking themselves. The first step is to collect all these questions. How do you do this?

By asking:

  • Your sales people what questions they are constantly answering
  • Your existing clients
  • Your client fulfillment or customer service teams
  • Your product managers

Or you could just ask Google. Well, you should still do all of the above but using Nozzle to extract questions from thousands of SERPs is the fastest way to generate a solid list.

A high percentage of SERPs contain a search feature called People Also Ask. When a PAA box is present, there will be four questions by default.

PAA

Google increasingly does a great job at understanding the searcher’s intent for every keyword.

Google has a ton, and I mean A TON of data and 2 decades of a lot of very smart people working on algorithms to understand the searcher’s intent for every query.

When Google serves up a People Also Ask box, it means those four questions are extremely relevant.

Imagine if you could extract all the questions for hundreds, or even thousands, of SERPs and sort them by most appearances across your huge keyword set.

ignite those questions

Well then you’d have, what Alexander Hamilton would call, an extremely useful list of questions to answer within the content of your website.

Below is an image of a list of PAA questions that I extracted from a list of a hundred camping stove phrases. I then sent the data to Google Data Studio to organize in a nice, clean report. Click here to peruse this Data Studio Template.

unique paa

Click Here to generate your free PAA Report!

The author's views are entirely his or her own and may not always reflect the views of Nozzle.

Categories: Keyword Rank Tracking Tool, SEO, SERPs
Avatar

Boyd Norwood

Boyd Norwood has been doing SEO and digital marketing since 2004. He loves playing ping pong, basketball, tennis, hiking, and doing puzzles.

More Like This

monitoring serp competitors Track SERP Rankings for an Unlimited Amount of Competitors with Nozzle Featured Image 2 The Importance of Analyzing PAAs by Industry PAA Expansion Method 250 camping phrases PAA Content Idea Report

SERPs, Keyword Rank Tracking Tool, SEO Google Site Rank Checker

Nozzle light logo in footer
  • Twitter
  • YouTube
  • Facebook
  • LinkedIn
  • Pinterest

Explore

Find Your SEO Competition

Unlimited Competitor Keyword Tracking

PAA Content Idea Report

Nozzle's CTR Calculation

Hourly Rank Checker Tool

SERP Comparison Ranking Report

Product

Pricing

Keyword Rank Checker

Rank Tracking Software

Nozzle's SERP Tracking Features

Knowledge Base

Metrics

Company

About Us

Blog

Testimonials

Contact Us

Other

SEO Jokes

Is SEO Dead

Competitor Analysis Tools

Privacy

Terms of Service

Cookies

Acceptable Use

Sitemap

11387