We analyzed about 2.4 million Google SERPs to see how often various SERP features like Featured Snippets and PAA displayed, and where they ranked.
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Google SERP Features: Insights From 2.4 Million Searches
June 29, 2022
Find Your Top SERP Competitors Across All Your Keyword Groups
May 25, 2021
How to use Nozzle to easily find your top competitors in the SERPs.
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The Ultimate List of SEO Questions
April 15, 2021
Use this list to find the most popular SEO related questions that you should be answering on your website if your target audience are SEO practitioners.
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One PAA Report To Rule Them All
October 16, 2024
Analyze PAA Data At Scale There are PAA tools that spit out some useful info…and then there is the PAA report worthy of Mordor. With this new PAA Report, you can: Here is a walkthrough video of this PAA Report on Looker Studio: Here is a PAA Report example you can interact with: https://lookerstudio.google.com/u/0/reporting/5dfa05a5-4527-491e-9d40-122b72f4f7b4/page/p_gfuejdk4jd
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Monitoring AI Overviews in Nozzle
October 16, 2024
Love ’em or hate ’em, AI Overviews appear to be here to stay and are changing the SERP landscape considerably. Not only do they take up a lot of prime real estate right at the top of the SERP but they are interactive and can steal clicks away from other results. So it’s only natural […]
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E-Commerce SERPs: Product Results and Merchant Analysis
October 16, 2024
Google SERPs for e-commerce search results more and more resemble website category pages. Over the last couple years, the addition of Product packs (product grids), search filters in the left sidebar, search refinement pills at the top, Buying Guide dropdowns, and Things To Know dropdowns, e-commerce SERPs have never been more richly packed. Chris Long […]
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How to Optimize for Google Perspectives for SEO
July 9, 2024
Introduced in June 2023, Google Perspectives is a go-to source for insightful perspectives online, revolutionizing both branded and non-branded searches. By highlighting third-party opinions, it offers a fresh approach to search results. Let’s explore what Google Perspectives means for your search strategies and how you can optimize for this new feature. What are Google Perspectives? […]
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New SERP Feature: Shop deals Analysis
April 19, 2024
What is the new Shop deals feature? How often is it appearing? We analyzed 60,000 e-commerce related SERPs to give you a detailed analysis.
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How Often Does Google Update Its Algorithm
January 2, 2024
SEO’s have always been interested in how many Google updates are rolling out each year. In 2019, Dr. Pete compiled this blog post that showed us how many updates had happened since 2009. We are going to add to that and give you the last several years in addition to Dr. Pete’s work. Because of […]
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The Best SERPWoo Alternative
September 27, 2023
Use Nozzle as a reputation management tracking tool.
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What is local rank tracking?
September 7, 2023
Local rank tracking or local SERP tracking is monitoring the SERPs and your rankings as they appear to searchers in your target locations.
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Marketing is All About Data and Analytics, Now. Have We Forgot About the Humans?
July 19, 2023
By combining data-driven marketing strategies with human-centric ones, you can craft campaigns that convert customers while building strong emotional connections.
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