Nozzle
SERP features are becoming more and more common as Google tries to make matching users with their desired information as immediate as possible. Common SERP features include People Also Ask boxes, knowledge panels, local packs, featured snippets, Twitter packs, People Also Search For, Top Stories, video and image packs, product packs, and Related Searches. Optimizing for these features is becoming increasingly for boosting traffic to your website, and even just staying competitive.
As a SERP position tool, Nozzle stores and displays all the data you need on every SERP feature out there.
Check out the posts below to learn how to take advantage of all the SERP features.
Analyze PAA Data At Scale There are PAA tools that spit out some useful info…and then there is the PAA report worthy of Mordor. With this new PAA Report, you can: Here is a walkthrough video of this PAA Report on Looker Studio: Here is a PAA Report example you can interact with: https://lookerstudio.google.com/u/0/reporting/5dfa05a5-4527-491e-9d40-122b72f4f7b4/page/p_gfuejdk4jd
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Love ’em or hate ’em, AI Overviews appear to be here to stay and are changing the SERP landscape considerably. Not only do they take up a lot of prime real estate right at the top of the SERP but they are interactive and can steal clicks away from other results. So it’s only natural […]
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Introduced in June 2023, Google Perspectives is a go-to source for insightful perspectives online, revolutionizing both branded and non-branded searches. By highlighting third-party opinions, it offers a fresh approach to search results. Let’s explore what Google Perspectives means for your search strategies and how you can optimize for this new feature. What are Google Perspectives? […]
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What is the new Shop deals feature? How often is it appearing? We analyzed 60,000 e-commerce related SERPs to give you a detailed analysis.
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In Nozzle, there are a few ways you can track your videos for your keywords. Let’s take a look at how you can do it.
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Google appears to have all but eliminated any instances of the People Also Ask boxes on desktop SERPs where the settings have been set to show more than 10 results per page. This began on October 11th.
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Feedback from several of our customers sharing what they value and use the most with Nozzle.
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You can get your brand in front of more eyes when you begin to broaden your horizons and track the entire SERP rather than just traditional organic rankings. Your keywords might be serving up a wide range of SERP features (PAAs, Featured Snippets, etc.). User your data to create a strategy that will get you into these features.
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We analyzed about 2.4 million Google SERPs to see how often various SERP features like Featured Snippets and PAA displayed, and where they ranked.
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