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It’s unfortunately all too easy for marketers to think of their traditional SERP rankings and video rankings as two completely different things – and approach their tracking and...
Adding captions and transcripts to your videos can improve engagement, strengthen accessibility, and give search engines more text to understand. This blog post will discuss the...
According to a study conducted by Crayon, 94% of businesses invest in competitive intelligence. Competitor analysis is the first step towards understanding the market and the gap...
In the pursuit of doing the best SEO work we can, one thing that may be overlooked or undervalued is optimizing for voice search.
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The online coaching space is mutating faster than the coronavirus.
44 Underutilized SEO Strategies and Tactics
I posed the question to SEO professionals about what they thought was the most underutilized SEO strategy or tactic. I got over 100 responses which I broke up into 8 categories...